How to Make Better Decisions: The Mere Urgency Effect
Why our brains confuse urgent with important, and how to tell the difference.
Have you ever been in a meeting and watch as a new email pops up on your phone, with that fear-inducing symbol “❗”?
That little red exclamation point has a mysterious power over our attention. Suddenly, you’ve stopped listening to whoever’s speaking, stopped thinking about how you might contribute some value in the meeting, and all yo…